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List view record 1: Creative advertising : ideas and techniques from the world's best campaignsList view anchor tag for record 1: Creative advertising : ideas and techniques from the world's best campaigns
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Creative advertising : ideas and techniques from the world's best campaigns

Pricken, Mario2008
What makes an advertisement hard-hitting and memorable? Unravelling the creative processes behind some of the most effective campaigns of recent years, this new edition of "Creative Advertising" showcases over 200 examples of international advertising from a wide range of media. All brilliantly d...
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