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Thumbnail for Surviving in the new retail marketplace : rethinking marketing for small businesses

Surviving in the new retail marketplace : rethinking marketing for small businesses

Kelly, Douglas D.2019
The retail marketplace has undergone mind-boggling change in the way it functions. Retail businesses are experiencing the biggest shift in their business paradigm in more than 60 years. Online shopping presently accounts for about 70% of all retail sales. Prospects and customers to have more choi...
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Thumbnail for Surviving in the new retail marketplace : rethinking marketing for small businesses

Surviving in the new retail marketplace : rethinking marketing for small businesses

Kelly, Douglas D.2019
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Available: 1
Copies: 1
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