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List view record 1: The sale is in the tale : 5 storytelling secrets to keep from drowning in a sea of samenessList view anchor tag for record 1: The sale is in the tale : 5 storytelling secrets to keep from drowning in a sea of sameness
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The sale is in the tale : 5 storytelling secrets to keep from drowning in a sea of sameness

Livesay, John2022
John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling, presents us with a business fable set in Austin, Texas. It is about a sales representative whose old ways of selling are not working anymore. With the help of his colleague, he learns how to use s...
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