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List view record 1: Brainjacking [electronic resource] : The Science of Influence and ManipulationList view anchor tag for record 1: Brainjacking [electronic resource] : The Science of Influence and Manipulation
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Brainjacking [electronic resource] : The Science of Influence and Manipulation

Clegg, Brian2024
Brainjacking explores the psychology of storytelling - the ability that makes us human. To discover how science intersects with our desires and decisions, the book pulls together three ways that we use story to modify others' brains: informing, influencing and manipulating. Running through educat...
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