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List view record 1: The Illusion of Choice [electronic resource] : 16½ psychological biases that influence what we buyList view anchor tag for record 1: The Illusion of Choice [electronic resource] : 16½ psychological biases that influence what we buy
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The Illusion of Choice [electronic resource] : 16½ psychological biases that influence what we buy

Shotton, Richard2023
The compelling new book by Richard Shotton, author of The Choice Factory.Every day, people make hundreds of choices.Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription?These choices might appear to be freely made, but psycholo...
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