Maximum influence : the 12 universal laws of power persuasion
Mortensen, Kurt W.2013
Book
Reveals twelve secrets of expert influencers, explaining the laws of dissonance, contrast, and expectations, and offers strategies and tactics for developing persuasion skills to achieve success and prosperity.
Main title:
Maximum influence : the 12 universal laws of power persuasion / Kurt W. Mortensen.
Author:
Edition:
2nd ed.
Imprint:
New York : American Management Association, 2013.
Collation:
vii, 247 p. : ill. ; 23 cm.
Notes:
Includes bibliographical references and index.
Contents:
Machine generated contents note: Key to Success -- The Automatic Yes -- Contagious Cooperation -- Create and Maintain Interest -- How Praise Releases Energy -- How to Get Anyone to Do a Favor for You -- Internal Pressure Is the Secret -- The Leverage of Language -- Create the Environment of Influence -- Logical Mind Versus Emotional Heart -- The Impact of Suggestion -- How to Make Price (or Time) a Nonissue -- The Art of Social Pressure -- Get Anyone to Take Immediate Action -- Your Prepersuasion Checklist.
ISBN:
9780814432099
Dewey class:
153.852
LC class:
BF637.P4
Language:
English
BRN:
31480
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| Kathleen Syme Carlton | -Health | HEALTH 153.852 MORT | Available |