Google : how Google works
Schmidt, Eric, 1955 April 27-2014
Book
"Jack Welch's Straight from the Gut was once the essential primer for managers, but today's leaders need a new playbook. In HOW GOOGLE WORKS, Eric Schmidt and Jonathan Rosenberg distill their decades of working in the high-tech industry into a practical and fun-to-read guide for those who want to succeed in an ever-changing business landscape. The book offers how-to advice on strategy, corporate culture, talent, decision-making, innovation, communication and dealing with disruption. The authors explain how the confluence of three seismic changes--the internet, mobile, and cloud computing--has shifted the balance of power between consumer and corporation. The companies that thrive will be the ones that create superior products and attract a new breed of multi-faceted employees whom the authors dub "smart creatives." The management maxims are illustrated with previously unreported anecdotes from Google's corporate history. "Back in 2010, Eric and I created an internal class for Google managers focusing on the lessons the management team learned the hard way," says Rosenberg. "The class slides all said 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how Google empowers employees to succeed.""--
Main title:
Google : how Google works / Eric Schmidt and Jonathan Rosenberg, with Alan Eagle.
Author:
Edition:
1st ed.
Imprint:
New York : Grand Central Publishing, 2014.
Collation:
xiv, 286 p. : ill. ; 24 cm.
Variant title:
Spine title: How Google works
Notes:
Includes bibliographical references and index.
Contents:
Machine generated contents note: Introduction---Lessons Learned from the Front Row -- "Just go talk to the engineers" -- The Finland plan -- When astonishing isn't -- Speed -- The "smart creative" -- A fun project for the two of us -- Pyramids unbuilt -- Culture---Believe Your Own Slogans -- Keep them crowded -- Work, eat, and live together -- Your parents were wrong---messiness is a virtue -- Don't listen to the HiPPOs -- The rule of seven -- Every tub (not) on its own bottom -- Do all reorgs in a day -- The Bezos two-pizza rule -- Organize the company around the people whose impact is the highest -- Exile knaves but fight for divas -- Overworked in a good way -- Establish a culture of Yes -- fun, not Fun -- You must wear something -- Ah `cha' rye -- Don't be evil -- Strategy---Your Plan Is Wrong -- Bet on technical insights, not market research -- A period of combinatorial innovation -- Don't look for faster horses -- Optimize for growth -- Coase and the nature of the firm --
ISBN:
9781455582341 (hardback)1455582344
Dewey class:
338.76102504338.761
LC class:
HD9696.8.U64
Language:
English
Added title:
Subject:
BRN:
108508
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| Kathleen Syme Carlton | -Business and IT | BUSIN 338.761 SCHM | Available |
| Library at the Dock | -Business and IT | BUSIN 338.761 SCHM | Available |