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Duct tape marketing : the world's most practical small business marketing guide

Jantsch, John2011
Book
A guide to marketing for small business owners, describing a strategy to develop and act on a marketing plan, and examining ways to identify the ideal client, develop a core message, produce marketing content, create a Web presence, and related topics.
Author:
Imprint:
[Nashville, TN] : HarperCollins Leadership, an imprint of HarperCollins, [2011]©2011
Collation:
xvii, 279 pages ; 22 cm
Notes:
"Revised and updated"--Front cover."Free marketing audit included"--Front cover.First published in 2006.Includes bibliographical references.
ISBN:
9781595554659 (pbk)9781595554659 (paperback)
Dewey class:
658.8
LC class:
HF5415.13
Language:
English
BRN:
801912
LocationCollectionCall numberStatus/Desc
Southbank Library-Business and ITBUSIN 658.8 JANTAvailable
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