101 design methods : a structured approach for driving innovation in your organization
Kumar, Vijay2013
Book
The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
Main title:
Author:
Kumar, Vijay, author
Imprint:
Hoboken, N.J. : Wiley, [2013]©2013
Collation:
x, 326 pages : colour illustrations ; 24 cm.
Notes:
Includes index.Also issued online.
Contents:
Introduction. Four core principles of successful innovation ; A model of the design innovation process ; Seven modes of the design innovation process ; Understanding methods -- Sense intent -- Know context. -- Know people -- Frame insights -- Explore concepts -- Frame solutions -- Realize offerings.
ISBN:
9781118083468 (paperback)
Dewey class:
658.4063
Language:
English
BRN:
1805
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| Kathleen Syme Carlton | -Business and IT | BUSIN 658.4063 KUMA | Available |
| Library at the Dock | -Business and IT | BUSIN 658.4063 KUMA | Available |