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The tipping point : how little things can make a big difference

Gladwell, Malcolm, 1963-2001
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This book explains and analyses the tipping point, that magic moment when ideas, trends and social behaviours cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, the author explains the fascinating social dynamics that cause rapid change.
Main title:
The tipping point : how little things can make a big difference / Malcolm Gladwell.
Author:
Gladwell, Malcolm, 1963-, author
Work:
The Tipping Point : How Little Things Can Make a Big Difference
Edition:
Paperback edition.
Imprint:
London : Abacus, 2001.©2000
Collation:
viii, 279 pages ; 20 cm
Notes:
First published in Great Britain in 2000 by Little, Brown and Company.Includes bibliographical references (pages [260] - 270) and index.
ISBN:
97803491134630349113467 (pbk)9780349113463 (paperback)
Dewey class:
302
Language:
English
Added title:
How little things can make a big difference
Subject:
CausationSocial psychologyContagion (Social psychology)Context effects (Psychology)
BRN:
47683
Bookmark link:
https://librarysearch.melbourne.vic.gov.au/cgi-bin/spydus.exe/ENQ/OPAC/BIBENQ?SETLVL=&BRN=47683
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